JSC “TH Proton-Electrotex” (Orel, Russia)

Our goal was to design a stand on unusual exhibition space of non-rectangular shape and creation of new graphic style for our client. Graphic concept demonstrates industries in which customer’s products are used, and makes visual division of the stand. The corporate style of the customer in white and blue complemented by shades of blue (vivid ultramarine and light blue) and matte anthracite gray, trending in graphic and architectural design. Implementation of inclined lines and intersections that form uneven shapes with inserted images, allowed making new recognizable visual style for the next three years. Graphics are placed on a suspended structure above the stand and on glass segments of conference room walls. Well thought-out layout of the stand combines the advantageous placement of product displays on the right open side of the stand and convenient routes between stand’s sections. Representatives of “Proton-Electrotex”, one of our regular customers over the years, were pleased with the achieved result!

Project summary
Customer JSC “TH Proton-Electrotex” (Orel, Russia)
Exhibition PCIM – 2019
Location Nuremberg, Germany
Project date 7 - 9, May 2019